Writing for the Web

At Moto Marketing, we have worked with a wide range of organisations to provide them with copy for their website. We often find that businesses are keen to create a new website or revamp an existing one, but they simply don't have the time or resources to write the copy. We have worked with all types of businesses from sole traders to SME's, from tile stores to software resellers.

We have found that web users are usually looking for specific information - so it needs to be easy for them to find what they want. Research shows that 79% of users scan any web page they come across and 16% read word by word (the rest we're not sure of!). People also read on-line text much slower than printed, as it's more difficult to read on screen. When we write for the web, we take all of these factors into consideration plus a lot more.

We ensure that the text is concise, scanable and objective. We write with your audience in mind and ensure we follow some simple rules to allow the reader to understand at a first glance what a specific page is about. We also consult with our search engine optimisation experts to ensure all copy is ready for the web.

At Moto Marketing, we will work with you to ensure your web copy is doing the job it needs to do, whether it's to simply provide information or to sell a product or service. Contact us on 01628 783199 or e-mail us on Info@motomarketing.co.uk.

Marketing in the Recession Do you think it's important to continue marketing during the recession?

Yes, I think it's important
	83%
No, it's important to cut costs at all levels
	17%

Writing for a web audience

We have found that writing for the web and print is very different. Research shows that 79% of users scan web pages and read on-line text much slower as it's more difficult to read on screen. We take these types of facts and many more into account when writing our copy. Our writers also liaise with search engine optimisation experts to ensure all copy is ready for the web.

Effective Email Marketing

E-mail marketing has become an essential, integral part of Internet marketing. It allows you to keep in touch with your customers, ensuring you are at the forefront of their minds when they make the decision to buy a product or service. If you're not - your competitors will be!

Direct mail campaigns for real returns

Don't rely on the Internet for all your marketing activities, because you could be missing a wealth of opportunities off-line. For successful direct mail campaigns from simple sales letters right through to design lead pieces, contact us for further information.

Address Information:
18 Thurlby Way, Maidenhead,
Berks, SL6 3YZ
info@motomarketing.co.uk